Roger Wade is the Founder and ex CEO of British Street Fashion brand, Boxfresh. After graduating from University, Roger started Boxfresh in 1989. He grew the brand from a market stall, to an International Brand selling in over 12 different countries. Boxfresh were renowned pioneers of the British Street scene, and were the first to import labels like Carhartt, G-Star and Penfield into the UK. In 2005, Roger sold the Boxfresh to Pentland Brands and formed his own Brand Consultancy, Brands Incorporated, specialising in the development, financing and licensing of UK Fashion Brands. In 2010, Roger founded and created the World's 1st Pop Up Mall, Boxpark Shoreditch, www.boxpark.co.uk, and in 2013 created a revolutionary Multichannel solution for Small Independent Retailers, Boxpark Marketplace, allowing customers to buy or share items in store, online and on their mobile. Roger was a regular columnist for Drapers, spoke at various conferences including World Retail Congress, Futuretail, Imagine 2014, Digital Shoreditch, Drapers Fashion Summit, to name a few. He also was an Associate Lecturer at London College of Fashion, and a member of the Cool Brands Council. He was featured on the BBC2 Robert Peston Goes Shopping program on the Future of Retail. He currently sits on the eBay Enterprise Exec Advisory Board. Roger is a creative entrepreneur. He believes that all brands should be special, and identifies those special brands/projects and adds values to them. He is passionate about Independent brands, the Future of Retail, and thinking outside the Box!