Carl has spent the last decade working with concept development within retail and commercial real estate. He has developed a people driven approach to commercial real estate and is a firm believer in strong concept development and harnessing the power of societal developments. Today Carl leads the work at research & concepts within IKEA Centres. Fuelling the organization with insights into the latest societal developments, tech, consumer and retailers trends. He is dedicated to pursuing and understanding consumer behaviour around the globe in in todays ever shifting retail landscapes.